Why Samsung doesn’t win Apple where it matters
according to Samsung has beat a retrial to reconsider damages in its patent suit versus Apple. Chaebol-versus-Cupertino was revived courtesy of Judge Lucy Koh in the Northern territory of California, who agreed with Samsung which it's worth revisiting the 2012 decision which handed Apple US$399 million. After losing in various jurisdictions, it fronted the Supreme court of law in 2016. The Supreme court of law decided in favour of the South Korean firm in December 2016, sending the status back drop the line, leading to this week's decision [PDF] with Judge Koh. Submissions for the retrial are determine for December, and the jury experience is currently scheduled to begin in May 2018.
Why Samsung doesn't win Apple where it matters
Samsung's competition with Apple is on premium smartphone ($400+) market share, and Apple is crushing Samsung in this market. Samsung is a output innovation powerhouse, relleasing state-of-the-art devices that compete head to head with Apple's mobile products and getting rave reviews. You can't Utilize the iPhone without having an account with Apple, that means that Apple knows a lot about you. Contrary to that, Samsung depends on its sister company, Samsung SDS, for many of its internal discounds and marketing capabilities. Samsung could lock this gap with Apple if its Korean leadership going to change the culture, prioritizing and investing in discounds and marketing innovation.Apple V Samsung Judge: "I would prefer not to save doing this until I retire"
Over the final 5 years, Apple and Samsung have been going at it in court, arguing over patents that date back to the Galaxy S2 and the iPhone 3GS. The Apple V. Samsung status going to have a new experience on the 14th of May 2018, at that point, the situation going to hopefully be put to rest entirely. The retrial was awarded to Samsung after the firm went to the Supreme Court, arguing that the damages awarded to Apple were unfair. The firm made a final ditch effort in 2016, going to the Supreme court of law to discuss that the damages were calculated unfairly. The Supreme court of law agreed however decided to send the status back to the territory court of law for another evaluation.collected by :Molly Tony
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